The Slow Flowers Podcast is the award-winning show known as the “Voice of the Slow Flowers Movement.” Launched in 2013 as the original flower podcast, we’ve devoted more than 10 years to covering the business of flower farming, floral design, and the Slow Flowers sustainability ethos. Listen to a new episode each Wednesday, available for free download here at slowflowerspodcast.com or on iTunes, Spotify, and other podcast platforms.
It’s dreary and cold in many parts of North America, so I’ve invited farmer-florist Christian Ingalls of Daisy Dukes Flower Farm to warm us up and share her taste of the tropics with us today. But rather than tropical flowers, we’re in for a treat as Christian teaches us about growing temperate flowers on the Big Island of Hawaii. Her floral enterprise, Daisy Dukes Flower Farm is located in Papaaloa, home to a menagerie of animals, fruit trees and lots of flowers. Daisy Dukes Flower Farm produces temperate annuals, perennials, flowering bulbs, and herb crops — flowers not typically associated with the Aloha state.
Christian Ingalls of Daisy Dukes Flower Farm (c) Pomaikai Photo
Christian designs florals for weddings, events and special occasions. She wholesales flowers to chefs and florists, retails her flowers to local customers, and produces on-farm events like you-pick flowers and workshops.
A full rainbow frames the vista and views from Daisy Dukes Flower Farm
Together, the interview and the farm tour will transport you to the big island of Hawaii and the exciting potential for growing temperate flowers there. Plus, you’ll get a jolt of sunshine just listening to Christian’s positive energy. It’s contagious.
Top row, from left: Julio Freitas, Amy Balsters and Lennie Larkin Middle row, from left: Gina Lett-Shrewsberry, Dee Hall, Tracy Yang and Valerie Chrisostomo Bottom row, from left: Becky Feasby, Amber Tamm, Sarah Reyes and Debra Prinzing
Tomorrow is December 1st and we will be opening up the Early Bird Registration for Slow Flowers Summit 2023! We will extend a $100-off discount to members of the Slow Flowers Society and the general public who preregister for the Summit – through December 31st. Take advantage to lock in your registration and enjoy end-of-year savings. As our sixth Slow Flowers Summit, the event is scheduled for June 26-27, 2023, returning to the Seattle Area where it all began in 2017. Keep an eye out for our announcements in your in-box and on social media, including our Instagram account @slowflowerssummit — you’ll want to follow us there for up-to-the-minute information about the Summit, our program, our fantastic speakers, and the bonus features we’ll be adding in the coming months. It’s going to be our sixth Slow Flowers Summit, the best ever!
This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.
Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.
Thank you to Johnny’s Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds — supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnysseeds.com.
Thank you to Mayesh Wholesale Florist. Family-owned since 1978, Mayesh is the premier wedding and event supplier in the U.S. and we’re thrilled to partner with Mayesh to promote local and domestic flowers, which they source from farms large and small around the U.S. Learn more at mayesh.com.
Thank you to The Gardener’s Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists — like Christian Ingalls of Daisy Dukes Flower Farm. Online education is more important this year than ever, and you’ll want to check out the course offerings at thegardenersworkshop.com.
Thanks so much for joining me today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than 1.1 million times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too.
If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com
Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography
I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time.
When it was published in 2012, The 50 Mile Bouquet was the first book to spotlight a major cultural shift and a transformation around how cut flowers are grown, designed and consumed, closely mirroring the culinary world’s locavore/slow food revolution.
Diane Szukovathy and Dennis Westphall, photographed by Mary Grace Long (c) September 2012 at Jello Mold Farm in Mt. Vernon, Washington. (c) Mary Grace Long
One decade ago, the floral industry was just beginning to ask for changes, seeking alternatives to imported, mass-produced and chemical-laden flowers. The 50 Mile Bouquet introduced some of the innovative voices of the dynamic new Slow Flower Movement: the organic flower-farmers, the sustainably motivated floral designers . . . and the flower enthusiasts who were increasingly asking, ‘Where and how were my flowers grown, and who grew them?’
Jello Mold Farm, fields, and barn
Linda Blue captured Dennis performing at his own farm, Jello Mold, as a special feature of the Field to Vase Dinner Tour in September 2016.
The 50 Mile Bouquet’s documentary-feature reporting and photography took readers into the personal stories of Slow Flowers practitioners. Its relevance today is more important than ever, considering issues around climate change, supply-chain limitations, and equity in the marketplace.
Today’s guests involved me in their story, their flowers, and the renaissance of floral agriculture in the Pacific Northwest and beyond. I learned so much from them while interviewing and writing about the farms and design studios of Slow Flowers practitioners, even before I began to use the phrase, “slow flowers.”
Buckets of just-picked lilacs at Jello Mold Farm (c) Missy Palacol Photography
Jello Mold Farm and the distant views of Skagit Valley (Washington) (c) Missy Palacol Photography
Let’s jump right in and meet Diane Szukovathy and Dennis Westphall, co-founders of Jello Mold Farm, in Mt. Vernon, Washington, and part of the group that established the Seattle Wholesale Growers Market in 2011. I’m so grateful to Diane and Dennis for their support and friendship over the past 12 years since we met. They are both past guests of the Slow Flowers Podcast and I consider them sustainability leaders and pioneers of the Slow Flowers Movement.
WATCH Seattle Wholesale Growers Market: Farm to Florist Video Series (Lilacs)
Farm to Florist: Lilacs, filmed and edited by Alayna Erhart for Seattle Wholesale Growers Market; produced by Slow Flowers Society
Top row, from left: Julio Freitas, Amy Balsters and Lennie Larkin Middle row, from left: Gina Lett-Shrewsberry, Dee Hall, Tracy Yang and Valerie Chrisostomo Bottom row, from left: Becky Feasby, Amber Tamm, Sarah Reyes and Debra Prinzing
And head’s up– next week, on December 1st, we will open the early bird registration for the 2023 Slow Flowers Summit! We are extending a $100 discount to members of the Slow Flowers Society and the general public who preregister for the Summit – through December 31st. You’ll want to take advantage of this offer to lock in your registration and take advantage of end-of-year savings. You’ll be hearing much more about this wonderful event, taking place over two days — June 26-27, 2023, returning to the Seattle Area where it all began in 2017. Can’t wait to share the full program, speaker lineup and special features with you.
This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.
Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.
Thank you to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at redtwigfarms.com.
Thank you to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com.
Thank you to the Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com.
Gratitude for YOU
With gratitude for you xoxo
We’re airing this episode on Wednesday, November 23rd, the day prior to American Thanksgiving. I want to share my thanks with you and my gratitude for your ongoing support of this show. The Slow Flowers Podcast is a member-supported endeavor, downloaded more than 900,000 times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too.
If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com
Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography
I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time.
I’m so thrilled today to share my recent conversation with Dee Hall. Dee is the owner and creative energy who operates a specialty cut flower and urban micro farm in Norfolk, Virginia, named Mermaid City Flowers.
All photography (c) Sarah Bartley of Lumiere Creative Co.
She is featured in Black Flora by Teresa J. Speight, published by BLOOM Imprint earlier this year. Dee is quoted in the opening lines of the book, saying,
“I wanted people to know my business is rooted in joy. I wanted to take something I love and share it. Flowers are beautiful but also serve such a practical environmental function. I feel lucky to be a steward of the garden.”
Dee Hall, Mermaid City Flowers
Dee follows sustainable, regenerative growing practices and has a special interest in native perennials. Her floral enterprise grows blooms for local customers, mostly sold through CSA subscribers and as everyday arrangements for local delivery.
Dee is collaborative and community-minded, having founded two important floral groups, The Tidewater Flower Collective, an organization providing continuing farming education, farm visits, and efforts to connect consumers with the source of their flowers, and Black Flower Farmers, an online virtual community of Black specialty cut flower farmers, found on Instagram and through the website blackflowerfarmers.com.
Lucky for me, Dee traveled from Virginia to Washington State last month to attend and design the flowers for a friend’s wedding here). She had time to swing by the Slow Flowers Cutting Garden on her way out of town, so we enjoyed lunch together inside my greenhouse, followed by a conversation we recorded for you. I so admire the leadership, gifts and talents that Dee brings to our Slow Flowers community, and I hope you get to know her!
We’ve lots of fun announcements and opportunities to share this week:
First, the Slow Flowers Annual Member Survey opened on November 1st and continues through December 2nd — and we’d love for you to take a few moments to answer our questions. Your name will be entered into a drawing for 2 great thank you gifts: (1) complimentary premium level membership for one year, valued at $249; and (1) complimentary 2023 Slow Flowers Summit registration, valued at approximately $750. Those dates are June 25-26, 2023 and they will be held in Seattle. As I mentioned, to be included in the drawing, you must complete the survey by December 2nd and share your name and contact information with us.
Next, hot off the press, have you seen our newest edition of Slow Flowers Journal? The digital quarterly is gorgeous and packed with inspiring and informative stories, essays, floral design, and creative resources. Slow Flowers Journal is a GardenComm gold award-winning publication and the subscription is free for Slow Flowers Members.
We’re sharing free access only to the Fall 2022 issue and you can find the link below. Starting in 2023, nonmembers will be asked to subscribe, so check it out and enjoy!
This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.
Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.
Thank you to CalFlowers, the leading floral trade association in California, providing valuable transportation and other benefits to flower growers and the entire floral supply chain in California and 48 other states. The Association is a leader in bringing fresh cut flowers to the U.S. market and in promoting the benefits of flowers to new generations of American consumers. Learn more at cafgs.org.
Thank you to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists. Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don’t have time to build your own? They also have turnkey units available. Learn more at storeitcold.com.
Thank you to the Association of Specialty Cut Flower Growers. Formed in 1988, ASCFG was created to educate, unite, and support commercial cut flower growers. It mission is to help growers produce high-quality floral material, and to foster and promote the local availability of that product. Learn more at ascfg.org.
Thanks so much for joining us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than 900,000 times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com.
Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography
I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time.
Today you will hear my interview with Daniele Strawn of JoLee Blooms& Design. In addition to our Q&A conversation, you are in for a treat, because Daniele shared two video tours that you’ll see in the YouTube video above. The video episode begins with a field and studio tour, recorded by Emma Wood and Daniele; that’s followed by my interview with Daniele, and we wrap up with a design demonstration that she filmed in her studio. Together these segments will give you a full picture of JoLee Blooms.
Armloads of JoLee Blooms-grown focal flowers, with Daniele Strawn (left) and Emma Wood (right)
Daniele is a long-time Slow Flowers Member who is a past guest of the Slow Flowers Podcast. We spent several days together in the spring of 2016 when Daniele organized a Slow Flowers in California’s North Bay area. Daniele was my guide to tour flower farms, visit design studios and learn more about the stories of the emerging community for local flowers.
A signature seasonal arrangement by JoLee Blooms.
She had a few cameo appearances during the four-part series I recorded on that tour, but this episode is devoted entirely to Daniele’s story and JoLee Blooms.
Left: Daniele Strawn; right: a rainbow of field-grown stock, one of JoLee Blooms & Design’s favorite crops
I’m so excited to share my conversation with Daniele, as we discuss some of the infrastructure issues and operational decisions she’s making for JoLee Blooms, now wrapping up its sixth season. Daniele has been growing and designing in Sonoma County California even longer than that, so she has much wisdom to impart with her straight-talk.
The autumn arrangement, designed on camera for our Slow Flowers Show
About Daniele:
Here’s more about Daniele Strawn, adapted from her website’s “About” page:
“With all my love, commitment, and joy, I am so proud to bring you JoLee Blooms & Design – a boutique flower farm and sustainable floral design studio located in the sunny hills of West Sonoma County.
“From my first memories playing in the evergreens & waterfalls of the Olympic Peninsula, to weeklong backpacking adventures along California’s golden coast – I have always had a deep appreciation for the great outdoors and the many splendors of our natural world.
“With an eclectic background in Event & Project Coordination, Interior Design & Architecture, Business Administration and Outdoor & Elementary Education, plus a lifelong love of gardening that started in my grandfathers’ gardens, I began honing my farming & floristry skills in 2013 at a flower farm and floral studio in Petaluma, California.”
Daniele Strawn, JoLee Blooms & Design
Left, Daniele Strawn; Right, Jeremy Strawn, of JoLee Blooms & Design
About JoLee Blooms & Designs
“Naming my business JoLee is my way of paying homage to both of my grandfathers, Joe (maternal) and Lee (paternal).Both men were raised on farms during the great depression, were avid gardeners in their later years and both taught me (and all of their grandkids who were willing and interested) what it means to have a green thumb and enjoy hard work outdoors. It seemed fitting that their names combined sound so feminine and French (Jolie is the French word for “pretty one”) as I am the only one in my family, of French descent, to be pursuing a life in agriculture and I happen to be growing nature’s pretty ones – flowers! And my passion and love for using the flowers we’ve grown here on our small farm and then turning them into unique floral creations for your special day is an added touch of femininity & beauty that I am proud to add to my family’s agricultural legacy.”
JoLee Blooms’ growing fields
A simple street map of Bloomfield, California, with X’s to indicate the close proximity between Daniele and Jeremy’s home, the studio, and 2 growing areas.
It’s November and we’re getting ready to hostour NOVEMBER Slow Flowers Meet-Up, Friday, November 11th at 9 am Pacific/Noon Eastern. We’ll welcome member and designer Hannah Morgan of Fortunate Orchard for our first in-studio Meet-Up when we explore Slow + Seasonal Wreaths – from Harvest to Holiday. Hannahwill open up Fortunate Orchard’s brand new design studio in Seattle to share her wreathmaking tips and advice. She will cover:
Recommended Supply List
Ingredients and Recipes (including wild-gathered and foraging best practices)
Mechanics and Methods
Care and Shipping Options
Selling Your Wreaths
You need to pre-register to join us and you can find the sign up link below or in the profile menu at our Instagram page @slowflowerssociety. See you there!
Hot off the Press: Slow Flowers Journal Fall 2022 Issue
Speaking of gorgeous holiday wreaths, I hope you’ve seen the new FALL edition of the Slow Flowers Journal, published last week. “Harvest & Holidays” is a digital issue filled with 66-page of news, features, profiles, columns, and essays — and beautiful photography — to shine a light on the Slow Flowers Community.
Published as a collaboration between BLOOM Imprint and Slow Flowers Society, this quarterly magazine is tailored to flower-farmers, floral designers, and gardening consumers who have embraced the floral lifestyle. Our subscription is free to Slow Flowers Members. And we’re sharing this issue for free with Slow Flowers Podcast listeners, too — find the link to download below.
This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.
Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.
Thank you to The Gardener’s Workshop, which offers a full curriculum of online education for flower farmers and farmer-florists. Online education is more important this year than ever, and you’ll want to check out the course offerings at thegardenersworkshop.com.
Thank you to Details Flowers Software, a platform specifically designed to help florists and designers do more and earn more. With an elegant and easy-to-use system–Details is here to improve profitability, productivity, and organization for floral businesses of all shapes and sizes. Grow your bottom line through professional proposals and confident pricing with Details’ all-in-one platform. All friends of the Slow Flowers Podcast will receive a 7-day free trial of Details Flowers Software. Learn more at detailsflowers.com.
Thank you to Mayesh Wholesale Florist. Family-owned since 1978, Mayesh is the premier wedding and event supplier in the U.S. and we’re thrilled to partner with Mayesh to promote local and domestic flowers, which they source from farms large and small around the U.S. Learn more at mayesh.com.
Thanks so much for joining us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than 900,000 times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too.
If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com
Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography
I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time.
Sisters Stephanie Duncan (left) and Jessica Hall (right) of Harmony Harvest Farm
This episode came together just in time for you to learn about two Mum-related events taking place virtually and in-person at Harmony Harvest Farm next weekend. A few days ago, I jumped in the recording studio to chat with long-time Slow Flowers members, sisters Stephanie Duncan and Jessica Hall of Harmony Harvest Farm.
Past guests of the Slow Flowers Podcast (Episode 283, February 2017), Stephanie and Jessica farm with their partner and mom, Chris Auville in Virginia’s Shenandoah Valley. Today, we’re going all in on MUMS. Featured in Southern Living magazine’s October 2022 issue, chrysanthemums are Harmony Harvest Farm’s signature flower and Jessica has been growing them for over a decade. Every year, Harmony Harvest propagates from more than 80 heirloom mother plants in addition to growing trial varieties of mums for international breeders.
Let’s jump right in and get started ~ I guarantee you’ll want to grow and design with these beautiful autumn blooms. Thanks so much for joining us today.
Thank you to all of our special guests who joined me on the Slow Flowers Podcast, on our Instagram Live on Tuesdays and in the Zoom Room each Thursday during the month of October — for Member Appreciation Month. We welcomed eight new members last month and the name of each was entered into a random drawing for a fantastic gift — our 3-year Perennial Membership — valued at $649. The winners are Elissa McKinley & Tylor Hine ofSweetpea Enterprises, Milwaukee, Wisconsin. Congratulations! We’ll be in touch to share all the details!
Thank you to our Sponsors
This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.
Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.
And thank you to the Seattle Wholesale Growers Market, a farmer-owned cooperative committed to providing the very best the Pacific Northwest has to offer in cut flowers, foliage and plants. The Growers Market’s mission is to foster a vibrant marketplace that sustains local flower farms and provides top-quality products and service to the local floral industry. Visit them at seattlewholesalegrowersmarket.com.
Thanks to Longfield Gardens, which provides home gardeners with high quality flower bulbs and perennials. Their online store offers plants for every region and every season, from tulips and daffodils to dahlias, caladiums and amaryllis. Check out the full catalog at Longfield Gardens at longfield-gardens.com.
Thanks to Johnny’s Selected Seeds, an employee-owned company that provides our industry the best flower, herb and vegetable seeds — supplied to farms large and small and even backyard cutting gardens like mine. Find the full catalog of flower seeds and bulbs at johnnysseeds.com.
Thanks so much for joining us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than 900,000 times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com
Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography
I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time.
Swallows Secret Garden and the tree canopy that provides habitat to the resident swallows
She lives nearby, in a beautiful place called Swallows Secret Garden. Laura aspires to share the joy and beauty of the flowers she grows with customers, friends, and neighbors in the Santa Cruz community by growing a diverse collection of artisanal and seasonal flowers. She says: “As Gardener-in-Chief, I craft each arrangement exclusively from flowers and plants grown on site.”
Watch our Slow Flowers Video with member voiceovers that include Laura Gonzalez
If you watched our award-winning Slow Flowers video, released one year ago, you will have heard Laura’s voice as she spoke about the value of Slow Flowers Society. She says: “When I joined Slow Flowers, I felt like I had found the floral mothership. We’re all just sharing an exchange of information and a feeling of support that’s incredible.”
A trio of daily arrangements, harvested from Swallows Secret Garden and designed by Laura Gonzalez
I wanted to learn about Laura’s operation, about the origin of her business name (all about those resident swallows) and how she came to flowers. First, you’ll watch a short video introduction that Laura created to share. And then we’ll wrap up with a Q&A. I know you’ll enjoy learning about this gardener-florist.
This is the final week of the month and as you have heard, October is our Slow Flowers Society Member Appreciation Month. Perhaps you have enjoyed our bonus content, offered all month long, including Tuesday’s Instagram Live conversations with members on special topics, and Thursday’s Lunchtime Zoom Conversations with Tonneli Gruetter, our membership manager.
And if you haven’t joined us as a member, this is your final reminder to click on over to slowflowerssociety.com where you will find details on joining — all October new members and all members who upgrade from Standard to Premium Level will be included in drawing for a fantastic gift. One name will receive our Perennial Level membership– that’s 3 years, with a $649 value. Please reach out with any questions – membership@slowflowers.com.
Thank you to our Sponsors
This show is brought to you by Slowflowers.com, the free, online directory to more than 850 florists, shops, and studios who design with local, seasonal and sustainable flowers and to the farms that grow those blooms. It’s the conscious choice for buying and sending flowers.
Thank you to our lead sponsor, Farmgirl Flowers. Farmgirl Flowers delivers iconic burlap-wrapped bouquets and lush, abundant arrangements to customers across the U.S., supporting U.S. flower farms by purchasing more than $10 million dollars of U.S.-grown fresh and seasonal flowers and foliage annually. Discover more at farmgirlflowers.com.
Thanks to Store It Cold, creators of the revolutionary CoolBot, a popular solution for flower farmers, studio florists and farmer-florists. Save $1000s when you build your own walk-in cooler with the CoolBot and an air conditioner. Don’t have time to build your own? They also have turnkey units available. Learn more at storeitcold.com.
Thanks to the Association of Specialty Cut Flower Growers. Formed in 1988, ASCFG was created to educate, unite, and support commercial cut flower growers. It mission is to help growers produce high-quality floral material, and to foster and promote the local availability of that product. Learn more at ascfg.org.
Thanks to Red Twig Farms. Based in Johnstown, Ohio, Red Twig Farms is a family-owned farm specializing in peonies, daffodils, tulips and branches, a popular peony-bouquet-by-mail program and their Spread the Hope Campaign where customers purchase 10 tulip stems for essential workers and others in their community. Learn more at redtwigfarms.com
Thanks so much for joining us today! The Slow Flowers Podcast is a member-supported endeavor, downloaded more than 900,000 times by listeners like you. Thank you for listening, commenting and sharing – it means so much. As our movement gains more supporters and more passionate participants who believe in the importance of our domestic cut flower industry, the momentum is contagious. I know you feel it, too. If you’re new to our weekly Show and our long-running Podcast, check out all of our resources at SlowFlowersSociety.com
Thank you for listening! Sending love, from my cutting garden to you! (c) Missy Palacol Photography
I’m Debra Prinzing, host and producer of the Slow Flowers Show & Podcast. The Slow Flowers Podcast is engineered and edited by Andrew Brenlan. The content and opinions expressed here are either mine alone or those of my guests alone, independent of any podcast sponsor or other person, company or organization. Next week, you’re invited to join me in putting more Slow Flowers on the table, one stem, one vase at a time.
